Mobile Web Junkie

With Mobile World Congress kicking off today and a whole hall called ‘App Planet‘ [I guess 'Planet of the Apps' would have looked like a typo...] it’s a great day for another story with two ways of publishing to mobile going head to head.

http://www.ft.com/cms/s/0/28744c96-176a-11df-87f6-00144feab49a,dwp_uuid=4dce8136-4a24-11da-b8b1-0000779e2340.html?nclick_check=1

So, lets be clear once again. Installed apps are OK but they’re expensive, tied to a particular OS, distributed through crowded and controlled channels, hard to spread virally and, well, so 2009.

Web Apps for mobile are cheap to develop, OS agnostic, browser independent (if you build them using Wapple technology), free to distribute and easy to spread. Oh, and this really IS the year of the mobile web so if you want to live in the now then mobile Web Apps are the only place to be!

Last week I did a podcast with Brian Prows from MobileBeyond. We went through quite a bit – from how you can mobilize your WordPress blog with our mobile plugin to how in a future release of the plugin you’ll be able to place Mobile Adverts on your blog and make a bit of money out of it.

You can listen to the whole thing on Brian’s website at http://mobilebeyond.net/mobilizing-and-making-money-with-a-wordpress-blog-or-mobile-website/ or have a search on iTunes for MobileBeyond.

Lastly, I must say a big thank you to Brian for first of all giving me the opportunity to do the podcast, and secondly for doing such an awesome job of editing it together!

Let us know what you thought of the podcast – and if you’d like to hear more, tell us what subjects you’d like us to cover!

Just before Christmas, we mobilized HowToMakeMyBlog.com by installing and configuring the Wapple Architect Mobile Plugin for WordPress.

I’ve written a much more in-depth article over there about how we did it, but here’s a bite-sized version that you can cut out and put in your wallet:
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Two weeks ago Automattic released a new version of WordPress (2.9). As it’s Christmas, we thought we’d enter into the spirit of things and release an updated version of the Wapple Architect Mobile Plugin for WordPress as a present.

We’ve listened to all of your feedback, ideas and suggestions – and as we’ve now got a fancy issue tracking system, we’ve been able to prioritise all of them and create a development roadmap. However, saying that, it became pretty obvious what the focus of this release was going to be – mobile themes.
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For the past couple of weeks I’ve been releasing updates to my wordpress plugin. A bug fix here, a new option there. You’ve got configurable menus, support for Cyrillic character sets and much, much more.

But the backlog of new features has been growing and it needed a big update to clear the decks! So yesterday signalled the release of the latest incarnation of my Wapple Architect Mobile Plugin for WordPress – version 1.5!

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Overcoming the barriers of mobile web design and development – it’s the tagline of our blog and something that we strive towards each and every day.

We’ve given the development community some amazing tools that allow you to create some fantastic mobile sites and we’ve created plugins, components and classes that help you at every step.

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It’s movie time here at Wapple HQ! We’ve been busy conjuring up some neat, little bite-sized chunks of Wapple goodness on our new YouTube channel. We thought this would be a useful and illustrative way of demonstrating how easy it is to develop mobile websites using Wapple Architect & Canvas™.

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Transcoding web pages into mobile web pages does not work.

There’s an ongoing debate on the subject of mobile web transcoding, so here’s our take.

Let’s be clear on our language here though. Transcoding videos for mobiles is essential and very good, but doing it to your web output is bad. Really bad.

A reliance on an automated process that takes HTML output and reformats it to mobile markup is a deluded one. Computers are really bad at recognising diverse visual patterns (that’s why we all use CAPTCHA to protect from bots) and you don’t get much more diverse than web design. If a transcoder has been taught your web layout, you’ll find yourself tied to that web design or face losing any learning invested in the system.

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After our last blog post on the future of the mobile web, Wapple has been busy thinking up new ways to get you involved and give you a voice. We’ve put together a survey which will help us to get a better picture of the mobile web through your eyes.

If you’ve ever been browsing on your mobile device and felt that most sites just weren’t good enough or that advertising was too intrusive, now is the time to let people know! On the other hand, if you can’t get enough of the mobile web and think it’s the best thing since sliced bread, here’s your opportunity to shout it from the rooftops…

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For the last ten years I have heard someone, somewhere say ‘this is the year for mobile’. It’s become a standing joke in our industry. From SMS to WAP, it seems everything has been tried and failed. Well now it’s my turn and, at the risk of being laughed at, I am going to tell you ‘this is the year for mobile’! We’ve reached a point where 2009 may well herald the ‘perfect storm’ of opportunity for mobile web development.

It’s a crucial time for all kinds of organisations with a web presence to begin implementing ideas on reaching a wider audience by understanding new ways of working with the mobile web. Some key points to consider are:

• Consumer adoption of new digital devices and services
• Consumer perception of value and trust
• The role played by mobile in stitching digital communications together
• Addressable markets and lost opportunities
• Site usability and design practicality

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Konny Zsigo of the MDA recently posted an insightful article into the ‘to iPhone or not to iPhone debate.

It seems to have attracted a lot of flames. Blimey! Time for Mobile Web Junkie to dive in…

Read the  article. It’s great.

If you’re trying to make money, dump your iPhone strategy

Then the comments but in case you feel too much pain before you get as far as my comment, here it is, just for you:

Wow, what a lot of hate in the comments. I really think that a lot of you need to read back what you’ve written and see if it’s truly in the spirit of constructive debate.

I would suggest that every single flame has been posted by iPhone owners. A trait I’ve noticed is that as soon as someone jumps onto the Apple train they feel they have a fight on their hands. I guess it’s a complex caused by Microsoft constantly trumping Apple in the OS battle. Read more

Building your mobile friendly website is getting easier each day.

We’ve already released plugins and components for a number of different applications – CakePHP, Joomla and WordPress to name a few.

But what happens if you’re not running one of these apps but still need a mobile friendly website? If you don’t have the time or patience to write the mobile tools yourself using WAPL our latest offering might be just what you’ve been looking for!

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Thanks to Jakob Neilson, the world is suddenly waking up to the idea that to make the web useable on mobiles you have to make the web for mobiles.

http://www.useit.com/alertbox/mobile-usability.html

We’ve been saying this for years and I wonder what took Jakob so long to discover the mobile web anyway? Maybe he was on a really long phone contract and only just got an upgrade. Or maybe his handset was so cluttered he only just found the browser.

Either way, he’s on board now and whether you subscribe to his somewhat draconian dismissal of everything pretty over everything useable you will certainly recognise the importance of such an influential character entering the affray. Read more

HTC Magic

Stop Press: The Google Android phone doesn’t support CSS.

Or so the UAProf supplied by HTC for the G1 would have you believe. We’ve got one in the office and have recently updated its browser software. Only the new user agent profile (an XML file detailing the phone capabilities) now says that it doesn’t support CSS.

The good news for users of Wapple is that the device profiling system at its heart knows that vendors sometimes make mistakes and takes that into account. Oh, and when HTC update their Uaprof so that it says it supports CSS, it’ll know and update as appropriate! Read more

IE6 Must Die is a trending topic on Twitter right now. The world is demanding that IE6 support is dropped, effectively forcing the hand of anyone still using the browser and hopefully freeing the internet from the hell that is substandard browser support.

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